Summary: Creating highly effective beautiful website graphics does not require a degree in graphic design. It does however, require you know where to go for easy graphic creation.
Graphics Usage Warning
Most people will run to Google to find an image or graphic. This is a mistake; just because you find an image or graphic on Google it doesn’t mean you can use it on your website.
Don’t fall into the misuse of image trap! Just because it’s online does not mean it can be used.
Using an image or graphic without permission can carry a heavy penalty in the form of a large fine.
Bottom Line – Only use images and graphics you have permission to use. Always read the terms of usage! Look for images and graphics labeled “free for commercial use.”
I learned quickly I was not a graphic artist and when I attempted to make website graphics using programs like Photoshop it ended up being an exercise in frustration. Sure I could make graphics but it was a long, painful, and grueling process.
So I looked for ways to make nice looking graphics and preferably some way to systemize the process.
Please don’t think I am encouraging people to dump programs like Illustrator and Photoshop. If you are proficient in one or both, awesome, use them.
My search uncovered 3 website graphic creation options, two of which I was completely unaware of.
Canva is a fantastic way to quickly and easily make website graphics that are impressive. I especially liked it because all your images are stored in one place online.
Note: Canva has a clause in their terms that limits the use of their images in commercial projects. Read their terms and don’t make any assumptions about usage.
Powerpoint – Mac and Windows
Whoa – here was a surprise! Making website graphics with Powerpoint, are you kidding? When I watched a graphics professional literally whip out beautiful website graphics quickly, I was in!
Keynote – Mac
I’m a Mac user and so I figured if Powerpoint could be used then Keynote (the Mac equivalent to Powerpoint) would work also.
Oh was I right!
Powerpoint and Keynote
Why these programs work so well.
- You can create a Powerpoint or Keynote slide in any size and orientation.
- You can save a Powerpoint or Keynote slide as a JPG, GIF or PNG. (popular website graphic formats)
- Each program has over a 100 shapes, rounded corner rectangles, including stars, and over 30 preset styles, including drop shadows, bevels and gradients.
- Both programs enable you to quickly create website graphics on the fly.
- My favorite aspect – Both programs enable you to keep ALL your website graphics in one easily accessed file.
- All images and graphics on Website Psychology Optimized were created in Keynote.
Sources for “Free for Commercial Use Images and Graphics”
Here is thorough list of sites with “free for commercial use” images. Best part is, you don’t need to worry, you’re good to go for using the images on commercial sites.